Measure what matters and drive impact
Go beyond vanity metrics. Dive deep into user behavior, understand retention, and discover insights that accelerate product-market fit.
Fewer tools. Faster launches. Better visibility.

Self-serve insights
Just one line of code to capture the full user journey for your onchain app. See key metrics in realtime with custom reporting on automated dashboards.

Funnels and cohorts
Connect growth efforts to real product engagement. Analyze metrics that matter—transactions, retention, revenue, and churn across channels and campaigns.

Onchain ROI and KPIs
Connect growth efforts to real product engagement. Analyze metrics that matter—transactions, retention, revenue, and churn.

Get instant, real-time insights
Formo streamlines product data collection, processing, and analysis for apps and protocols. Spend less time on analytics and focus on shipping products. Get full-funnel insights across channels, campaigns, and pages. Use onchain attribution to evaluate which acquisition strategies work best.
See what users are doing on a real-time activity feed.
Uncover hidden drop-off points and retention drivers.

Unified analytics
Formo makes analytics and attribution simple for onchain apps so you can focus on growth. Get the best of web, product, and onchain analytics on one versatile platform.
A minimal tracking script keeps your app fast.
Scalable, highly reliable platform built on a modern data stack.

Self serve analytics for crypto teams
Make better decisions with product and marketing analytics for web3
How does analytics help product teams?
How does analytics help marketing teams?
Build products people want
Get the insights you need to turn data into impact onchain