Changelog

Merkl Campaign Attribution

You can now see if users have participated in a Merkl.xyz campaign and filter users by specific campaign IDs.

Create segments of users from specific Merkl campaign IDs to measure ROI and impact.

Improvements and Fixes

• Added EIP-155 NFT avatar resolution support to wallet profiles

• Added context compaction to Ask AI feature.

• Fixed missing churned users when comparing previous periods.

• Fixed user counts precision for large datasets.

• Excluded Formo team members from workspace seat limits.

• Improved information display for un-profiled users.

• Minor UX / UI improvements

Here are this week's highlights:

• Event Alerts

• Solana Support

• Ask AI Chat History

• Improvements and Fixes

Ask AI Chat History

Ask AI now saves your past conversations. Revisit previous questions, pick up where you left off, and reference insights you've already uncovered without starting from scratch.

Event Alerts

Get notified when high-value users and important actions happen in your app.

You can now set up alerts for wallet connections, transactions, page views, and custom events. When a matching event occurs, Formo batches the events and sends a webhook to your endpoint of choice, including Slack.

Alerts support both generic HTTPS webhooks and Slack incoming webhooks. For generic webhooks, you can set a signing secret to verify payloads using HMAC-SHA256.

To get started, head to your project Settings and open the Alerts tab.

SDK: Solana Support

The Web SDK now supports Solana. You can track wallet connections, disconnections, signatures, and transactions on Solana Mainnet and Devnet using the Formo SDK.

The SDK integrates with the standard Solana Wallet Adapter, so if you're already using it in your app, adding Formo analytics takes just a few lines of code.

Improvements and Fixes

• Added MegaETH Testnet and Mainnet as a supported chain

• Fixed an edge case with forms using 'some' conditions

• Deprecated Forms Zapier integration

Here are this week's highlights:

• React Native SDK

• Chart Templates

• Profiles API: Realtime Profiling

• Improved Ask AI

• Improvements and Fixes

React Native SDK

Mobile-first teams building with React Native can now integrate Formo analytics. Track events in your mobile apps with the new Formo React Native SDK.

The SDK supports the full Events API, starting with track events and expanding to identify, page, and transaction events.

Get started and install Formo on your mobile app.

Chart Templates

Creating charts in dashboards just got easier. When you select a chart type, Formo now pre-populates an example query that fits the chart so you can see how it works right away.

Each chart type comes with its own starter template: funnels show a 3-step conversion flow, pie charts display top countries, and line charts plot daily trends over time. Start from the template and customize from there.

Profiles API: Realtime Profiling

The Profiles API now triggers wallet profiling in real-time when a wallet hasn't been profiled yet.

Previously, querying an unknown wallet Formo has not profiled returned a 404. Now, the API automatically kicks off profiling and returns the full wallet profile within 15 seconds.

You can query any wallet address on-demand without needing to pre-import it. Profiling through the Profiles API are counted into your workspace MAU usage for that month.

Get started with the Profiles API.

Improved Ask AI

Ask AI can now handle your analytics questions with greater confidence and accuracy.

The AI assistant now produces more accurate and actionable responses when you ask about user behavior, lifecycle segments, attribution, and week-over-week comparisons. You get data tables, charts, and follow-up suggestions.

Together with the new MCP server, you can use your favourite AI tools to uncover insights hidden in your data:

• “How many daily active users did we have last week?”

• “What are the top acquisition sources this month?”

• “Show me user retention by cohort”

• “Which pages have the highest bounce rate?”

Improvements and Fixes

• SDK: Added client-side decoded function properties and confirmation status for transaction events when using the wagmi integration.

• Internal events like identify and detect are now excluded from the Activity page by default.

• API call volume is now tracked per workspace and API key for the Profiles API.

Here are this week's highlights:

• Profiles Search API

• MCP

• Contract Read

• Improvements and Fixes

Profiles Search API

You can now search and filter wallet profiles across your project and beyond with advanced filtering capabilities.

Learn more about the Profiles Search API.

MCP

You can now connect your AI tools to Formo analytics using the Model Context Protocol (MCP).

The Formo MCP Server enables AI tools like Cursor and Claude Desktop to query your analytics data directly. Ask questions about your users, events, and metrics in natural language.

The Model Context Protocol (MCP) is an open standard that allows AI assistants to connect to external data sources and tools. With Formo’s MCP server, you can ask:

• “How many daily active users did we have last week?”

• “What are the top acquisition sources this month?”

• “Show me user retention by cohort”

• “Which pages have the highest bounce rate?”

Get started with the Formo MCP.

Contract Read

You can now gate form access based on any smart contract’s read function. This is useful for verifying staking balances, governance power, protocol participation, or any other onchain state that can be queried from a contract.

Learn more about token gating with contract read.

Improvements and Fixes

• Added channel (web, mobile, onchain, imports) to event properties

• Increased SQL Explorer limits to 1,000,000 max rows per query.

• Fixed an issue with Flows chart returning no data.

• Fixed an issue with Live View missing map tiles.

• Minor UX/UI improvements

Here are this week's highlights:

• Query API

• Single Sign-On (SSO)

• UTM and Referral Breakdowns

• Improvements and Fixes

Query API

You can now run SQL queries to read your data from an API. With the same full SQL support as the Explorer, you can use the Query API to extract and query data for further processing.

Learn more about the Query API.

Single Sign-On (SSO)

You can now enable Single Sign-On (SSO) for your workspace.

Single Sign-On (SSO) allows your team members to sign in to Formo using your organization’s identity provider. This provides centralized access management, enhanced security, and a seamless sign-in experience.

Learn more about SSO.

UTM and Referral Breakdowns

You can now see UTM and referral breakdowns on Overview page charts.

Easily understand which campaigns are driving impact onchain.

Improvements and Fixes

• Added UTM and referral breakdowns on Overview page charts

• Added expanded mode to Profiles API

• Added click to expand event properties to activity page

• Fixed missing data when Power User lifeycle filters are applied

• Fixed incorrect CSV exports when user lifecycle filters are applied

• Fixed missing page titles