Formo vs Posthog

Explore how Formo compares to other analytics tools and why Formo is the best alternative for all your Web3 analytics needs.

Formo vs Posthog

Explore how Formo compares to other analytics tools and why Formo is the best alternative for all your Web3 analytics needs.

Why Look for a Posthog Alternative?

Posthog is a powerful tool, but it’s built for Web2 apps — not Web3. Formo offers features designed for Web3 teams, including onchain growth metrics, wallet intelligence, and token-gated forms.

Why Look for a Posthog Alternative?

Posthog is a powerful tool, but it’s built for Web2 apps — not Web3. Formo offers features designed for Web3 teams, including onchain growth metrics, wallet intelligence, and token-gated forms.

Why Look for a Posthog Alternative?

Posthog is a powerful tool, but it’s built for Web2 apps — not Web3. Formo offers features designed for Web3 teams, including onchain growth metrics, wallet intelligence, and token-gated forms.

Web3 Product Analytics

No-Code Product Analytics

Leave the data engineering to us. Spend less time building analytics, and more time building products.

Web3 Product Analytics

No-Code Product Analytics

Leave the data engineering to us. Spend less time building analytics, and more time building products.

Web3 Product Analytics

No-Code Product Analytics

Leave the data engineering to us. Spend less time building analytics, and more time building products.

Web3 Product Analytics

Track Key Growth Metrics

Measure Transactions, Retention, and Churn. Measure engagement and growth over time.

Web3 Product Analytics

Track Key Growth Metrics

Measure Transactions, Retention, and Churn. Measure engagement and growth over time.

Web3 Product Analytics

Track Key Growth Metrics

Measure Transactions, Retention, and Churn. Measure engagement and growth over time.

Web3 Product Analytics

User Behaviour Analysis

Understand how users interact with your dapp and improve key touchpoints.

Web3 Product Analytics

User Behaviour Analysis

Understand how users interact with your dapp and improve key touchpoints.

Web3 Product Analytics

User Behaviour Analysis

Understand how users interact with your dapp and improve key touchpoints.

The Best Alternative to Posthog

Formo makes it easy to understand onchain users at a fraction of the cost.

The Best Alternative to Posthog

Formo makes it easy to understand onchain users at a fraction of the cost.

The Best Alternative to Posthog

Formo makes it easy to understand onchain users at a fraction of the cost.

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

  • Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.

    Web3 Product Analytics

    Mathis

    Product Marketing

  • Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.

    Web3 Product Analytics

    Zach

    Product Manager

  • Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!

    Web3 Product Analytics

    Charles

    Business Development

Why choose Formo over Posthog

PostHog excels in Web2 analytics but lacks onchain data support, making it unsuitable for Web3. Formo, built for Web3, enables product and marketing teams to effectively collect and analyze both onchain and offchain data.

Why choose Formo over Posthog

PostHog excels in Web2 analytics but lacks onchain data support, making it unsuitable for Web3. Formo, built for Web3, enables product and marketing teams to effectively collect and analyze both onchain and offchain data.

Why choose Formo over Posthog

PostHog excels in Web2 analytics but lacks onchain data support, making it unsuitable for Web3. Formo, built for Web3, enables product and marketing teams to effectively collect and analyze both onchain and offchain data.

Formo

PostHog

Pricing

Free / $199 / $749

Free / Custom Pricing

Web Analytics

Privacy-friendly Analytics

Real-time Activity Feed

UTM Tracking

Retention & Churn Metrics

User Paths & Journey Mapping

Onchain Attribution

Onchain Revenue Data

Web3 Funnel Analytics

Wallet Intelligence

Wallet Activity Feed

Dapps and Tokens Data

Wallet Reputation Score

Wallet Messaging

Multi-chain Support

Platform API Access

Formo

PostHog

Pricing

Free / $199 / $749

Free / Custom Pricing

Web Analytics

Privacy-friendly Analytics

Real-time Activity Feed

UTM Tracking

Retention & Churn Metrics

User Paths & Journey Mapping

Onchain Attribution

Onchain Revenue Data

Web3 Funnel Analytics

Wallet Intelligence

Wallet Activity Feed

Dapps and Tokens Data

Wallet Reputation Score

Wallet Messaging

Multi-chain Support

Platform API Access

Formo

Pricing

Free / $199 / $749

Web Analytics

Privacy-friendly Analytics

Real-time Activity Feed

UTM Tracking

Retention & Churn Metrics

User Paths & Journey Mapping

Onchain Attribution

Onchain Revenue Data

Web3 Funnel Analytics

Wallet Intelligence

Wallet Activity Feed

Dapps and Tokens Data

Wallet Reputation Score

Wallet Messaging

Multi-chain Support

Platform API Access

Actionable analytics for onchain apps

Spend less time building analytics, and more time building products. Leave the complex data engineering to us.

Actionable analytics for onchain apps

Spend less time building analytics, and more time building products. Leave the complex data engineering to us.

Actionable analytics for onchain apps

Spend less time building analytics, and more time building products. Leave the complex data engineering to us.

Zapier Integration
Zapier Integration
Zapier Integration

Migrating to Formo

Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.

Migrating to Formo

Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.

Migrating to Formo

Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.

Create A Workspace

Sign up, create a workspace, and install Formo easily. Set up in minutes.

Create A Workspace

Sign up, create a workspace, and install Formo easily. Set up in minutes.

Create A Workspace

Sign up, create a workspace, and install Formo easily. Set up in minutes.

Import Data

We’ve made it easy to map your existing events to Formo’s wallet-native analytics.

Import Data

We’ve made it easy to map your existing events to Formo’s wallet-native analytics.

Import Data

We’ve made it easy to map your existing events to Formo’s wallet-native analytics.

Start Capturing Data

Formo autocaptures key events in the user journey from offchain to onchain.

Start Capturing Data

Formo autocaptures key events in the user journey from offchain to onchain.

Start Capturing Data

Formo autocaptures key events in the user journey from offchain to onchain.

How is Formo different?

How is Formo different?

Understanding user behavior in the Web3 space is fundamentally different from traditional website tracking. Posthog relies on cookies and session tracking, whereas Web3 analytics require onchain activity, wallet balance, and wallet profiles. Formo bridges this gap, providing actionable insights tailored for Web3 teams.

Understanding user behavior in the Web3 space is fundamentally different from traditional website tracking. Posthog relies on cookies and session tracking, whereas Web3 analytics require onchain activity, wallet balance, and wallet profiles. Formo bridges this gap, providing actionable insights tailored for Web3 teams.

1. Web3-Native Analytics

1. Web3-Native Analytics

PostHog is built for Web2, focusing on event tracking and session analysis. In contrast, Formo leverages onchain data to track user interactions, wallet activity, onchain engagement.

PostHog is built for Web2, focusing on event tracking and session analysis. In contrast, Formo leverages onchain data to track user interactions, wallet activity, onchain engagement.

2. Onchain & Offchain data integration

2. Onchain & Offchain data integration

PostHog analyzes session data and user demographics, but lacks onchain insights. Formo unifies onchain and offchain data, tracking wallet activity, dApp and token holdings, and transaction history to enable more precise user segmentation and attribution.

PostHog analyzes session data and user demographics, but lacks onchain insights. Formo unifies onchain and offchain data, tracking wallet activity, dApp and token holdings, and transaction history to enable more precise user segmentation and attribution.

3. No-Code Web3 Event Tracking

3. No-Code Web3 Event Tracking

Posthog requires manual setup for tracking events and conversions. Formo simplifies data collection for Web3 startups with no-code integrations, enabling easy tracking of onchain events without technical expertise.

Posthog requires manual setup for tracking events and conversions. Formo simplifies data collection for Web3 startups with no-code integrations, enabling easy tracking of onchain events without technical expertise.

4. Web3 Growth Metrics

4. Web3 Growth Metrics

PostHog focuses on traditional web analytics like page views and bounce rates. Formo provides onchain attribution, wallet intelligence, and token ownership insights, helping you understand the full Web3 user journeys and sustainable growth.

PostHog focuses on traditional web analytics like page views and bounce rates. Formo provides onchain attribution, wallet intelligence, and token ownership insights, helping you understand the full Web3 user journeys and sustainable growth.

Which One Should You Choose?

Which One Should You Choose?

Choosing between Formo and PostHog depends on your specific analytics needs. PostHog is ideal for SaaS and Web2 projects that require user insights, session replay, and feature flagging. Formo is the best alternative for Web3 teams that need onchain data, wallet intelligence, and real-time Web3 growth analytics.

Choosing between Formo and PostHog depends on your specific analytics needs. PostHog is ideal for SaaS and Web2 projects that require user insights, session replay, and feature flagging. Formo is the best alternative for Web3 teams that need onchain data, wallet intelligence, and real-time Web3 growth analytics.

Who Should Use Formo?

Who Should Use Formo?

Web3 Founders & Startups: Gain insights into onchain user behavior.

Web3 Founders & Startups: Gain insights into onchain user behavior.

Marketers & Growth Teams: Optimize campaigns with wallet-based tracking.

Marketers & Growth Teams: Optimize campaigns with wallet-based tracking.

dApp Developers: Understand how users interact with smart contracts.

dApp Developers: Understand how users interact with smart contracts.

NFT & GameFi Projects: Track community engagement and retention.

NFT & GameFi Projects: Track community engagement and retention.

Get Started with Formo

Get Started with Formo

While Posthog is effective for tracking traditional websites, it does not cater to the needs of Web3 projects. Formo bridges this gap by providing Web3-native analytics, helping Web3 teams capture actionavle insights to make data-driven decisions

While Posthog is effective for tracking traditional websites, it does not cater to the needs of Web3 projects. Formo bridges this gap by providing Web3-native analytics, helping Web3 teams capture actionavle insights to make data-driven decisions

Formo is the data platform for onchain apps. Understand your users, where they come from, and what they do so you can build a better app. Formo makes analytics easy. Get the best of web, product, and onchain analytics on one crypto-native platform to understand and engage onchain users. No third-party cookies, no personal data. Just clear, privacy-friendly insights.

Formo is the data platform for onchain apps. Understand your users, where they come from, and what they do so you can build a better app. Formo makes analytics easy. Get the best of web, product, and onchain analytics on one crypto-native platform to understand and engage onchain users. No third-party cookies, no personal data. Just clear, privacy-friendly insights.

Compare Formo

Formo is a Web3-native analytics that empowers Web3 product and marketing teams with onchain data integration and actionable insights.

Compare Formo

Formo is a Web3-native analytics that empowers Web3 product and marketing teams with onchain data integration and actionable insights.

Compare Formo

Formo is a Web3-native analytics that empowers Web3 product and marketing teams with onchain data integration and actionable insights.

Don’t settle for surface-level analytics

Measure what matters and accelerate your growth onchain.

Don’t settle for surface-level analytics

Measure what matters and accelerate your growth onchain.

Don’t settle for surface-level analytics

Measure what matters and accelerate your growth onchain.