For marketing teams

Powering targeted, ROI-driven growth

Measure your impact onchain. Understand what drives engagement, boost campaign performance, and optimize budget spend with growth analytics for data-driven crypto marketing teams.

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Book a demo

Book a demo

Let data chart your path
to sustainable growth.

Instant, real-time insights

Get the answers you need without waiting for an analytics team. Monitor metrics and performance with customizable dashboards, and follow users across channels with cross-platform tracking.

Track across touchpoints

Map your entire conversion pipeline. Pinpoint opportunities to lower CAC by connecting the dots between product usage, channel performance, campaigns, and new power users.

Measure KPIs and ROI

Measure the true impact of your campaigns. Use onchain attribution, funnel analysis, and event-based session tracking to discover what drives retention and engagement

Drive engagement beyond traffic

Bad or missing data means wasted marketing—inefficient at best, off-target at worst.

Avoid wasted resources and missed opportunities. Make faster, more impactful decisions on how and where to spend your budget with a complete, real-time view of campaign performance.

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Data you can trust
to fuel growth

Maximize your marketing performance with Formo. Get real-time insights into user behavior, optimize marketing spend, and prove ROI with our powerful analytics tools.

See where users drop off and why—so you can act fast to convert more visitors into customers.

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Make impactful decisions with real-time data

Prioritize long-term value and quality users over short-term metrics.

Compare engagement across wallet segments to see how campaigns, channels, and feature adoption impact onchain behavior and retention.

Get immediate insights into performance with self-serve analytics.
No SQL or data team required.

Identify the top campaigns and channels driving wallet and revenue growth.
Attribute ROI across channels and touchpoints.
Turn one-time visitors into customers for life.
Discover who, when, and why users convert with comprehensive, dynamic funnels.

Data-driven insights and analytics

to fuel your next phase of growth

Find answers to frequently asked questions below.

How does Formo connect product usage to ROI?

Formo links wallet activity with product events (like form submissions, feature usage, or in-app actions), so you can see which users are most engaged — and which behaviors lead to revenue.

Can Formo attribute ROI to specific marketing campaigns?

What metrics should I track in Formo to improve ROI?