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Formo for product teams

Turn onchain data into product wins

Build and launch winning apps users love without guesswork with user behavior analytics. Fuel your growth with unified product analytics and onchain conversion tracking.

Know what your users are doing, anytime, anywhere

See the full user journey

Get real-time access to everything users are doing from page visits to wallet connect to onchain conversions with unified event-based analytics.

Drive feature adoption

Simplify onboarding and improve product adoption by learning what users are doing and finding ways to get them to value quicker.

Build winning products

Get trusted insights about what drives customer engagement right at your fingertips so you can build winning features and products users love.

Connect product usage to impact and growth

Get a complete view that blends product, marketing, and other relevant data for crypto-native teams so you can stop guessing and start growing.

Add charts and dashboards to monitor key metrics, user behaviour, acquisition channels, retention, and revenue. Turn your questions into insights faster with self-serve product analytics.

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Make data-driven roadmap decisions

Find out what increases revenue and optimize your product strategy with attribution, cohort analysis, and funnel analysis.

Avoid wasted resources and missed opportunities. Understand what’s working and build with confidence with data.

Identify winning features with data-driven insights

Boost product growth with actionable insights. See what works in your launches and experiments, and make smart data-driven decisions.

Monitor key metrics like website traffic, user engagement, feature usage, retention, and more. Identify which channels drive the most revenue.


Make informed decisions faster with instant access to data. Capture user interactions through event-based tracking, uncover behavior trends with cohort analysis, and refine product features with funnel analysis.

  • Everything you need to fast-track product adoption and growth.

  • Turn every visit, action, and conversion into instant answers.

  • Analyze your onboarding funnel and uncover why users drop off.

  • Track feature adoption to see what keeps wallets coming back.