Formo vs Plausible
Explore how Formo compares to Plausible. Formo delivers fast, accurate insights to power smarter product decisions for onchain teams.
Formo vs Plausible
Explore how Formo compares to Plausible. Formo delivers fast, accurate insights to power smarter product decisions for onchain teams.
Why choose Formo over Plausible
Plausible is widely used in the Web2 world for privacy-friendly website analytics. But it falls short when you need to understand how users interact onchain. Formo captures the full Web3 user journey from wallet connects to transactions with full attribution—all in one place. Formo makes analytics simple for Web3. Get the best of product analytics, onchain data, and wallet intelligence to help you drive growth onchain.
Why choose Formo over Plausible
Plausible is widely used in the Web2 world for privacy-friendly website analytics. But it falls short when you need to understand how users interact onchain. Formo captures the full Web3 user journey from wallet connects to transactions with full attribution—all in one place. Formo makes analytics simple for Web3. Get the best of product analytics, onchain data, and wallet intelligence to help you drive growth onchain.
Why choose Formo over Plausible
Plausible is widely used in the Web2 world for privacy-friendly website analytics. But it falls short when you need to understand how users interact onchain. Formo captures the full Web3 user journey from wallet connects to transactions with full attribution—all in one place. Formo makes analytics simple for Web3. Get the best of product analytics, onchain data, and wallet intelligence to help you drive growth onchain.
Formo
Plausible
Pricing
Free / $159 / $399
$19 / $190 / Custom
Web Analytics
Privacy-friendly Analytics
Real-time Activity Feed
UTM Tracking
Retention & Churn Metrics
Onchain Attribution
Revenue Tracking
Web3 Funnel Analytics
Wallet Intelligence
Wallet Activity Feed
Dapps and Tokens Data
Open Source
User Segmentation
Multi-chain Support
Platform API Access
Data Retention
1 year (Free) / Unlimited (Enterprise)
3 years (Starter) / 5+ years (Custom)
Pricing
Free / $159 / $399
Web Analytics
Privacy-friendly Analytics
Real-time Activity Feed
UTM Tracking
Retention & Churn Metrics
Onchain Attribution
Revenue Tracking
Web3 Funnel Analytics
Wallet Intelligence
Wallet Activity Feed
Dapps and Tokens Data
Open Source
User Segmentation
Multi-chain Support
Platform API Access
Data Retention
Formo
Plausible
Pricing
Free / $159 / $399
$19 / $190 / Custom
Web Analytics
Privacy-friendly Analytics
Real-time Activity Feed
UTM Tracking
Retention & Churn Metrics
Onchain Attribution
Revenue Tracking
Web3 Funnel Analytics
Wallet Intelligence
Wallet Activity Feed
Dapps and Tokens Data
Open Source
User Segmentation
Multi-chain Support
Platform API Access
Data Retention
1 year (Free) / Unlimited (Enterprise)
3 years (Starter) / 5+ years (Custom)
Why Look for a Plausible Alternative?
Plausible is a privacy-friendly analytics tool, but it’s missing several features that onchain teams need. Formo is the data platform designed for crypto and neo finance teams, helping DeFi apps drive growth onchain with unified analytics, wallet intelligence, and onchain attribution in less time.
Why Look for a Plausible Alternative?
Plausible is a privacy-friendly analytics tool, but it’s missing several features that onchain teams need. Formo is the data platform designed for crypto and neo finance teams, helping DeFi apps drive growth onchain with unified analytics, wallet intelligence, and onchain attribution in less time.
Why Look for a Plausible Alternative?
Plausible is a privacy-friendly analytics tool, but it’s missing several features that onchain teams need. Formo is the data platform designed for crypto and neo finance teams, helping DeFi apps drive growth onchain with unified analytics, wallet intelligence, and onchain attribution in less time.
Product Analytics
Spend less time building analytics, and more time shipping apps. Set up in minutes.
Product Analytics
Spend less time building analytics, and more time shipping apps. Set up in minutes.
Product Analytics
Spend less time building analytics, and more time shipping apps. Set up in minutes.
KPIs and Key Metrics
Measure Wallets, Transactions, Revenue, and Retention. Monitor engagement and growth over time.
KPIs and Key Metrics
Measure Wallets, Transactions, Revenue, and Retention. Monitor engagement and growth over time.
KPIs and Key Metrics
Measure Wallets, Transactions, Revenue, and Retention. Monitor engagement and growth over time.
Onchain Attribution
Understand how users use your onchain app across key touchpoints from offchain to onchain.
Onchain Attribution
Understand how users use your onchain app across key touchpoints from offchain to onchain.
Onchain Attribution
Understand how users use your onchain app across key touchpoints from offchain to onchain.
Actionable analytics for onchain apps
Spend less time building analytics, and more time building products. Leave the complex data engineering to us.
Actionable analytics for onchain apps
Spend less time building analytics, and more time building products. Leave the complex data engineering to us.
Actionable analytics for onchain apps
Spend less time building analytics, and more time building products. Leave the complex data engineering to us.
How is Formo different?
How is Formo different?
How is Formo different?Understanding user behavior in Web3 goes beyond traditional metrics like sessions, cookies, and bounce rates. Web3 users interact through wallets, smart contracts, and tokens so you need crypto-native tools that can see all of that.
Plausible tracks anonymous sessions on the web.
Formo tracks real wallet behavior both on and off chain.
How is Formo different?Understanding user behavior in Web3 goes beyond traditional metrics like sessions, cookies, and bounce rates. Web3 users interact through wallets, smart contracts, and tokens so you need crypto-native tools that can see all of that.
Plausible tracks anonymous sessions on the web.
Formo tracks real wallet behavior both on and off chain.
What is Web3-Native Analytics?
What is Web3-Native Analytics?
Plausible uses cookie-based tracking to log sessions, pageviews, and referral traffic.Formo is built for Web3 from the ground up. Formo, in contrast, is built for Web3, leveraging onchain data to track user interactions, wallet activity, and conversions across key touchpoints from offchain to onchain across multiple chains.
Plausible uses cookie-based tracking to log sessions, pageviews, and referral traffic.Formo is built for Web3 from the ground up. Formo, in contrast, is built for Web3, leveraging onchain data to track user interactions, wallet activity, and conversions across key touchpoints from offchain to onchain across multiple chains.
How does Formo integrate onchain & offchain data?
How does Formo integrate onchain & offchain data?
Plausible gives you a snapshot of session metrics. But in Web3, sessions mean nothing without onchain context. Formo bridges the gap—combining standard web analytics with deep onchain data like wallet activity, token holdings, and transaction history. You can segment users by what they own, not just what they click.
Formo delivers deeper insights by analyzing wallet activity, apps, tokens, and other wallet properties, enabling precise audience segmentation.
Plausible gives you a snapshot of session metrics. But in Web3, sessions mean nothing without onchain context. Formo bridges the gap—combining standard web analytics with deep onchain data like wallet activity, token holdings, and transaction history. You can segment users by what they own, not just what they click.
Formo delivers deeper insights by analyzing wallet activity, apps, tokens, and other wallet properties, enabling precise audience segmentation.
How does event tracking work with Plausible and Formo?
How does event tracking work with Plausible and Formo?
Plausible requires a manual setup for tracking wallet events such as wallet connects, signatures, and transactions.
With Formo, you can use autocapture to automatically track key wallet events such as wallet connects, transactions, and in-app behavour from offchain to onchain.
Plausible requires a manual setup for tracking wallet events such as wallet connects, signatures, and transactions.
With Formo, you can use autocapture to automatically track key wallet events such as wallet connects, transactions, and in-app behavour from offchain to onchain.
What metrics can I track with Plausible and Formo?
What metrics can I track with Plausible and Formo?
Plausible focuses on standard web metrics such as page views and bounce rates.
Formo lets you measure:
Wallets
Transactions
Revenue per wallet (RPW)
Onchain user retention
User segmentation
User lifecycle (new, returning, at-risk, churning)
And more…
Plausible focuses on standard web metrics such as page views and bounce rates.
Formo lets you measure:
Wallets
Transactions
Revenue per wallet (RPW)
Onchain user retention
User segmentation
User lifecycle (new, returning, at-risk, churning)
And more…
Who should use Formo?
Who should use Formo?
Formo gives you actionable insights into onchain attribution, wallet activity, and onchain conversions: critical insights for sustainable onchain growth. This makes Formo ideal for product teams, founders, and data-driven growth teams in Web3 seeking to move the needle onchain.
DeFi Founders & Startups: Measure your KPIs with sound metrics such as revenue and retention. Get full-funnel insights into user behavior with unified analytics designed for web3.
Crypto Marketers & Growth Teams: Measure and optimize campaign performance with wallet-based tracking and onchain attribution.
Onchain app builders: Understand how users interact with apps and protocols with unified product analytics designed for onchain.
Formo gives you actionable insights into onchain attribution, wallet activity, and onchain conversions: critical insights for sustainable onchain growth. This makes Formo ideal for product teams, founders, and data-driven growth teams in Web3 seeking to move the needle onchain.
DeFi Founders & Startups: Measure your KPIs with sound metrics such as revenue and retention. Get full-funnel insights into user behavior with unified analytics designed for web3.
Crypto Marketers & Growth Teams: Measure and optimize campaign performance with wallet-based tracking and onchain attribution.
Onchain app builders: Understand how users interact with apps and protocols with unified product analytics designed for onchain.
Get Started with Formo
Get Started with Formo
Formo is the ideal analytics for Web3 growth teams, provide cutting-edge onchain analytics and actionable insights tailored for onchain teams.
Formo is the ideal analytics for Web3 growth teams, provide cutting-edge onchain analytics and actionable insights tailored for onchain teams.
Formo is the data platform for onchain apps. Understand your users, where they come from, and what they do so you can build a better app. Formo makes analytics easy. Get the best of web, product, and onchain analytics on one crypto-native platform to understand and engage onchain users. No third-party cookies, no personal data. Just clear, privacy-friendly insights.
Formo is the data platform for onchain apps. Understand your users, where they come from, and what they do so you can build a better app. Formo makes analytics easy. Get the best of web, product, and onchain analytics on one crypto-native platform to understand and engage onchain users. No third-party cookies, no personal data. Just clear, privacy-friendly insights.
The Best Alternative to Plausible
Formo makes analytics simple for onchain apps so you can grow.
The Best Alternative to Plausible
Formo makes analytics simple for onchain apps so you can grow.
The Best Alternative to Plausible
Formo makes analytics simple for onchain apps so you can grow.
Formo gave us valuable insight into where our users finding us, how active they are across DeFi, and socials where we can reach them.
Vince DePalma
CTO at Kairos Swap · Alliance ALL15 $200M+ volume on Base
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!
Charles
Business Development, Orbis Labs
Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.
Mathis
Product Marketing, BorgPad
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
A strong fit for crypto startups. Formo is straightforward to use and covers most core metrics without requiring a complex data stack.
Will Fey
Founder at Ammalgam · Backed by Lightspeed & Framework Ventures
Formo gave us valuable insight into where our users finding us, how active they are across DeFi, and socials where we can reach them.
Vince DePalma
CTO at Kairos Swap · Alliance ALL15 $200M+ volume on Base
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!
Charles
Business Development, Orbis Labs
Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.
Mathis
Product Marketing, BorgPad
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
A strong fit for crypto startups. Formo is straightforward to use and covers most core metrics without requiring a complex data stack.
Will Fey
Founder at Ammalgam · Backed by Lightspeed & Framework Ventures
Formo gave us valuable insight into where our users finding us, how active they are across DeFi, and socials where we can reach them.
Vince DePalma
CTO at Kairos Swap · Alliance ALL15 $200M+ volume on Base
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
Formo is an awesome solution! We are using it to onboard new users and it's perfectly suited for us. The team is super active!
Charles
Business Development, Orbis Labs
Formo is incredibly useful. Support is perfect and very responsive. The team ships new features and updates we needed fast.
Mathis
Product Marketing, BorgPad
Exactly what I was missing while leading growth in DeFi. Using other tools with onchain data was clunky for analytics, especially in web3.
Zach
Product Manager, DeFi
A strong fit for crypto startups. Formo is straightforward to use and covers most core metrics without requiring a complex data stack.
Will Fey
Founder at Ammalgam · Backed by Lightspeed & Framework Ventures
Migrating to Formo
Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.
Migrating to Formo
Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.
Migrating to Formo
Formo helps product and marketing teams make sense of wallet activity, onchain behavior, and analytics — and we’re ready to help you switch without the stress.
Install Formo
Sign up, create a workspace, and install Formo easily. Set up in minutes.
Install Formo
Sign up, create a workspace, and install Formo easily. Set up in minutes.
Install Formo
Sign up, create a workspace, and install Formo easily. Set up in minutes.
Import Data
We’ve made it easy to map your existing events to Formo’s wallet-native analytics.
Import Data
We’ve made it easy to map your existing events to Formo’s wallet-native analytics.
Import Data
We’ve made it easy to map your existing events to Formo’s wallet-native analytics.
Start Capturing Data
Formo autocaptures key events in the user journey from offchain to onchain.
Start Capturing Data
Formo autocaptures key events in the user journey from offchain to onchain.
Start Capturing Data
Formo autocaptures key events in the user journey from offchain to onchain.
Compare Formo
Looking for onchain analytics that go beyond surface-level insights? Formo delivers deeper analysis, faster performance, and a platform designed for onchain teams.
Compare Formo
Looking for onchain analytics that go beyond surface-level insights? Formo delivers deeper analysis, faster performance, and a platform designed for onchain teams.
Compare Formo
Looking for onchain analytics that go beyond surface-level insights? Formo delivers deeper analysis, faster performance, and a platform designed for onchain teams.
Don’t settle for surface-level analytics
Measure what matters and accelerate your growth onchain.
Don’t settle for surface-level analytics
Measure what matters and accelerate your growth onchain.
Don’t settle for surface-level analytics
Measure what matters and accelerate your growth onchain.
