Changelog

You can now view detailed insights into your onchain users based on their onchain activity:

• Average revenue per user (ARPU)

• User lifecycle (new, returning)

• User age

• Top apps (by user count and value)

• Top tokens (by user count and value)

• Top chains (by user count and value)

Understand who your users are and what they do onchain with audience insights.

We're continuing to make progress on upgrading the wallet intelligence feature to improve data quality and chain coverage.

Import Wallets by CSV

You can now import a list of wallet addresses by uploading your CSV file. Once uploaded, Formo will automatically load your users' wallet profile data into your project.

Open Funnels

You can now view both open and closed versions of your funnels.

Open and closed funnels in analytics refer to the sequence of steps that users follow to enter a defined process.

In a closed funnel, users must begin at the first step and proceed sequentially. In an open funnel, users can enter the funnel at any step, allowing for more flexible paths through the process.

Email Alerts

You can now receive email notifications when users take important actions. Create real-time email alerts for key user events such as wallet connects and conversions.

Webhook and Slack support coming soon.