For onchain games

Build onchain games that players love

Leading a transformative shift in the gaming industry, web3 games are driven by ownership, in-game economies and digital assets. Formo helps you stand out with actionable insights for gaming publishers and teams.

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Build winning web3 games with analytics and attribution.

Accelerate your growth by unifying onchain and offchain data. Capture the entire player journey with event-based analytics and attribution. Understand who’s playing, how they play, and what keeps them coming back.

Unified analytics

Quick and easy setup. Start getting structured data and actionable insights in minutes.

Step-by-step onboarding and friendly docs for a smoother integration.

No technical expertise required to get started.

Cross-platform insights

Track your entire funnel including key player actions from visit to sessions.

Real-time offchain + onchain analytics gives you full visibility of the customer journey.

Stop guessing and start taking action with data-driven insights tailored for your project.

Turn casual users
into loyal players

Avoid wasted resources and missed opportunities.

Identify players that consistently remain active and understand how their behaviour differs from players who quickly churn.

Maximize ROI by building a culture of data-driven decision making that improves user experience and accelerates growth. Empower each team to leverage self-serve analytics to optimize your funnel.

Get immediate insights into performance with self-serve analytics.
No SQL or data team required.

Identify top campaigns and channels driving player growth
Build rich user profiles by combining web activity, game behaviour, social data, and more.
Track key metrics like DAU, WAU, MAU, CAC, ARPU, retention, and churn
Track engagement and adoption to see what keeps players coming back

Grow your loyal player base

Find answers to frequently asked questions brlow.

What is Formo?

Formo helps you understand your users and how they engage with your app so you can build a better product. Our data platform sifts through fragmented web2 and web3 data to present a unified view of your users and product. You can monitor and analyze your users' journeys, from engagement on offchain channels to the final conversion onchain. Get the data you need to build products people want. Spend less time building analytics, and more time building products.

Who should use Formo?

How does product analytics help me?

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Measure what matters and make impactful decisions in less time.