gm, builders! 👋
Here’s your roundup of this week's onchain news and growth insights.
Highlights:
New Feature: Zapier Integration
Best Google Analytics Alternatives for Web3 Projects
Web3 User Lifecycle: A Complete Guide
Zapier Integration
We’re thrilled to introduce a new feature: Zapier integration, designed to automate and streamline your Web3 workflows. You can seamlessly connect Formo with 7000+ of your favorite tools and platforms such as Gmail, Google Sheets, Airtable, Slack, and more.
Get Started in 3 Steps
Enable Zapier on Formo and get your API key.
Create Zaps to automate workflows.
Test and launch!
Elevate Web3 Surveys: Engaging Users with NFT Rewards
NFT rewards transform traditional surveys by boosting participation and engagement through unique, digital collectibles.
Top NFT Creation Tools:
Zora: Mint and sell NFTs with ease.
POAP: Create digital badges for event participation.
Thirdweb: Build and manage NFT projects with developer tools.
Highlight: Mint and showcase curated digital art collections.
Web3 User Lifecycle: A Complete Guide
Web3 user lifecycle outlines the journey users experience while interacting with decentralized applications (dApps). Understanding and managing this lifecycle enables Web3 projects to drive engagement, retention, and product-market fit.
The lifecycle includes five key stages:
Advocacy
Retention
Engagement
Onboarding
Discovery
Focusing only on acquiring new users is not enough. Understand your entire user journey to boost retention and customer lifetime value (LTV).
Wallet Profiles: A Comprehensive Guide
Web3 User Profiles, represent a web3 user's identity and preferences, derived from onchain activity such as token holdings, dapp usage, transaction frequency, and social media.
Key Data in Web3 Profiles:
Demographic Info
Product Usage
Community Sentiment
Web3 Product Preferences
Onchain Activity
Personalize onboarding, optimize your product experience and predict user intent with data.
