Get a free DeFi analytics audit
Get a free DeFi analytics audit
Get an honest assessment of your analytics and data stack.
We define your KPIs, funnels, analytics, attribution, and reporting
so you are ready for your next big decision.
Get an honest assessment of your analytics and data stack.
We define your KPIs, funnels, analytics, attribution, and reporting
so you are ready for your next big decision.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a practical measurement plan.
KPIs and funnel definitions
Define your key metrics, activation and retention KPIs, and the steps that lead there.
Instrumentation plan
Shortlist key events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, wallets, conversion, revenue, and retention in one unified view.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a practical measurement plan.
KPIs and funnel definitions
Define your key metrics, activation and retention KPIs, and the steps that lead there.
Instrumentation plan
Shortlist key events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, wallets, conversion, revenue, and retention in one unified view.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a practical measurement plan.
KPIs and funnel definitions
Define your key metrics, activation and retention KPIs, and the steps that lead there.
Instrumentation plan
Shortlist key events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, wallets, conversion, revenue, and retention in one unified view.
Map the full path from campaign to growth
The Formo team reviews how web activity, product usage, wallet behavior, and onchain transactions can come together so product and marketing can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Map the full path from campaign to growth
The Formo team reviews how web activity, product usage, wallet behavior, and onchain transactions can come together so product and marketing can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Map the full path from campaign to growth
The Formo team reviews how web activity, product usage, wallet behavior, and onchain transactions can come together so product and marketing can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure first, what is already reliable, and what deserves attention now.
Current-state assessment and KPI framework
Prioritized funnel and instrumentation plan
A practical 30-day action plan

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure first, what is already reliable, and what deserves attention now.
Current-state assessment and KPI framework
Prioritized funnel and instrumentation plan
A practical 30-day action plan

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure first, what is already reliable, and what deserves attention now.
Current-state assessment and KPI framework
Prioritized funnel and instrumentation plan
A practical 30-day action plan

Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Questions before you book
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Questions before you book
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Questions before you book
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Platform
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Platform
Use cases
Platform
Use cases