Get a free analytics audit for crypto apps
Get a free analytics audit for crypto apps
Get an honest assessment of your analytics and data stack.
We define your KPIs, funnels, analytics, attribution, and reporting
so you are ready for your next big decision, armed with data.
Get an honest assessment of your analytics and data stack.
We define your KPIs, funnels, analytics, attribution, and reporting
so you are ready for your next big decision, armed with data.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a personalized report designed for crypto teams.
KPIs and funnel definitions
Get your key metrics, activation events, target ROI, retention KPIs, and the steps that can get you there.
Instrumentation plan
Define analytics events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, conversion, revenue, and retention in one unified view for your whole team.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a personalized report designed for crypto teams.
KPIs and funnel definitions
Get your key metrics, activation events, target ROI, retention KPIs, and the steps that can get you there.
Instrumentation plan
Define analytics events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, conversion, revenue, and retention in one unified view for your whole team.
Know what to fix before you add another dashboard
We help you trace your key flows from acquisition to conversion, separating useful signals from vanity metrics so you can grow. Get a personalized report designed for crypto teams.
KPIs and funnel definitions
Get your key metrics, activation events, target ROI, retention KPIs, and the steps that can get you there.
Instrumentation plan
Define analytics events, triggers, properties, naming, and data sources. If tracking exists, validate coverage and quality.
Reporting plan
Connect campaigns, product behavior, conversion, revenue, and retention in one unified view for your whole team.
Understand the full funnel from campaign to revenue
Tell us which decisions matter now, how you measure success, and where your team does not trust the data. Walk us through your product, dashboards, tracking plan, or funnels. A screen share is enough; no production credentials are required. The Formo team reviews how your web traffic, product usage, and onchain data can come together so your product and marketing team can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Understand the full funnel from campaign to revenue
Tell us which decisions matter now, how you measure success, and where your team does not trust the data. Walk us through your product, dashboards, tracking plan, or funnels. A screen share is enough; no production credentials are required. The Formo team reviews how your web traffic, product usage, and onchain data can come together so your product and marketing team can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Understand the full funnel from campaign to revenue
Tell us which decisions matter now, how you measure success, and where your team does not trust the data. Walk us through your product, dashboards, tracking plan, or funnels. A screen share is enough; no production credentials are required. The Formo team reviews how your web traffic, product usage, and onchain data can come together so your product and marketing team can act with confidence.
KPIs and funnels tied to business goals
Priority instrumentation of key flows
Attribution from acquisition to revenue

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure, what is already good enough, and what deserves more attention.
Report of what we observed and why it matters
Prioritized recommendations and best practices
Practical 30-day action plan

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure, what is already good enough, and what deserves more attention.
Report of what we observed and why it matters
Prioritized recommendations and best practices
Practical 30-day action plan

Get clarity at last
Get an honest assessment of your analytics and data stack. You will know which KPIs and funnels matter, what to measure, what is already good enough, and what deserves more attention.
Report of what we observed and why it matters
Prioritized recommendations and best practices
Practical 30-day action plan

Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Be ready for your next big decision
Everyone agrees that analytics and data is critical. We help you get there. We scope the review to your stage, stack, and business goals. At the end, your product and marketing team gets one unified view of what's working, what's not, and a clear sequence for improving it.
🧭
Define the outcomes, KPIs, and funnels your team should measure.
🔎
Turn them into a prioritized instrumentation and attribution plan.
🎯
Validate existing tracking, identity, and data quality where relevant.
📈
Get a 30-day personalized roadmap for your team to be data-driven.
Questions
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Questions
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Questions
See answers to frequently asked questions below.
Is the audit free?
Who is the audit for?
What will Formo review?
What access do you need?
What will our team receive?
How quickly will we receive the findings?
Can Formo help implement the recommendations?
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Ready to be data-driven?
Book a free 30-minute DeFi analytics audit. Get practical findings and a detailed report.
Stay up to date with weekly product updates and the latest industry insights.
Platform
Stay up to date with weekly product updates and the latest industry insights.
Platform
Request AI summary
Stay up to date with weekly product updates and the latest industry insights.
Platform
Request AI summary