gm, builders! 👋
Here’s your roundup of March 2026's onchain news and growth insights.
Highlights
Builder Codes and User Alerts
Onboarding Checklist, Advanced Filtering, and Ask AI Chat Management
Advanced Funnel Filters and Tempo Mainnet Support
Wallet Profile Search and Cohort Analysis
Agentic Analytics for DeFi and Crypto Growth Teams with Ask AI
How to Build Personalization into Crypto and DeFi Apps with Formo Profiles API
33+ AI Prompts for DeFi Marketers
x402 Explained: The Internet-Native Payments Standard
Web3 Monthly Recap
Introducing Builder Codes and User Alerts
Builder Codes and User Alerts give DeFi teams automatic onchain attribution and real-time notifications for high-value user activity.
They enable builders to identify which apps are driving transactions and get instant alerts when whales or specific wallet types visit their protocol.
Automatic Onchain Attribution: Formo now detects and extracts ERC-8021 Builder Codes from transaction calldata, attributing activity by the
builder_codesfield with no additional configuration required.Query by Builder Code: Filter transaction data by builder codes directly in the dashboard, charts, and query explorer to understand which integrations are driving activity.
Real-Time User Alerts: Get notified on Slack or via webhooks when users matching specific criteria visit your app, including minimum net worth thresholds, wallet labels like Coinbase Verified or Merkl Campaigns, or country of origin.
Introducing Onboarding Checklist, Advanced Filtering, and Ask AI Chat Management
This release brings guided setup, more precise filtering across the platform, and better organization for AI-powered analytics conversations.
Project Onboarding Checklist: A guided checklist in the left sidebar walks new projects through SDK installation, contract setup, segment creation, chart building, and Ask AI.
Advanced Filtering for Users and Activity: The Users and Activity pages now support IS NOT for exclusion filtering and IS ONE OF for multi-value selection, with click-to-modify support for inline filter adjustments.
ERC-8004 AI Agent Labels: Wallet profiles now automatically detect and label wallets registered as ERC-8004 AI Agents, so teams can track and segment agent-driven activity separately from human users.
Ask AI Chat Management: Rename and delete Ask AI conversations to keep analytics workflows organized and find past insights faster.
Introducing Advanced Funnel Filters and Tempo Mainnet Support
Funnels now support the same advanced filter operators available on the Users and Activity pages, and Formo adds support for a new payment-focused chain.
Advanced Funnel Filtering: Use IS NOT to exclude specific segments like bot traffic and IS ONE OF to compare conversion rates across multiple referrer sources in a single funnel view.
Tempo Mainnet Support: DeFi apps built on Tempo can now use Formo to track wallets, transactions, and onchain activity natively. Tempo is designed for instant settlement, predictable low fees, and high throughput.
Introducing Wallet Profile Search and Cohort Analysis
Wallet Profile Search and Cohort Analysis expand how teams discover, enrich, and analyze their user base across the full growth lifecycle.
Wallet Profile Search: Look up any wallet by address from the Formo dashboard, even if the wallet has never visited your app. On-demand profiling returns results in under a minute. Import wallet lists via CSV and filter by imported users to analyze external lead lists.
Insights: Cohort Analysis: The AI-powered Insights page now surfaces cohort-level findings across acquisition quality, activation patterns, revenue trends, and churn signals.
Cross-Subdomain Tracking: Web SDK v1.28.3 adds cross-subdomain tracking so user journeys are stitched together across your marketing site, app, docs, and other subdomains, with accurate attribution and automatic cookie migration to prevent double-counting.
Agentic Analytics for DeFi and Crypto Growth Teams with Ask AI
This article covers how Formo's Ask AI puts an AI-powered data analyst directly inside your product analytics dashboard. Ask questions in plain English, get charts and answers in seconds, and save insights directly to your dashboard without writing SQL or waiting on a data team.
How to Build Personalization into Crypto and DeFi Apps with Formo Profiles API
Most DeFi apps still treat every wallet the same. This guide covers how Formo's Profiles API transforms raw wallet addresses into 360-degree user profiles, combining onchain history, token balances, DeFi positions, and social identities across 15+ platforms, giving crypto teams the same personalization infrastructure that Web2 companies rely on.
33+ AI Prompts for DeFi Marketers
Generic AI output is a prompt problem, not a model problem. This guide breaks down a five-part framework (Goal, Context, Role, Example, Actions) and includes 35 ready-to-use prompts organized by growth challenge: positioning, acquisition, content, activation, retention, analytics, and partnerships.
x402 Explained: The Internet-Native Payments Standard
x402 is an HTTP-native payment protocol that enables AI agents and APIs to execute micropayments per request, without account creation or human authorization. This guide covers how it works, who it's for, and why stablecoin-settled machine-to-machine payments change the economics of API commerce.
Web3 Monthly Recap
How to Fix Tokens by Brian Flynn. Link
Jevons' Paradox Is Coming for Finance by Noah Levine. Link
The Great Repricing by Spencer Bogart. Link
The Complete Evolution of Decentralized Finance by G. Link
How Crypto Works Book by LawMaster10. Link
The Ethereum Foundation's Commitment to DeFi by Charles St. Louis and App Relations Team. Link
How DeFi is quietly rebuilding the fixed-income stack for institutional capital by Andrei Grachev. Link
Why tokenized assets are DeFi’s biggest unlock by Coty Kuhn. Link
The Neobank Landscape by Blockworks Research. Link
Why Wall Street Is Moving on Chain by Jason Rosenthal. Link
501 Sources of Real-World Yield: What Gets Tokenized Next by Maria Shen. Link
Investing in User-Owned Technology: 26 Opportunities in 2026 by Avichal Garg, Curtis Spencer, Ken Deeter, Maria Shen, Ren. Link
Read our previous update HERE.
